Quite simply, because we love it! Industries of all types, both domestic and global, are affected, impacted and driven by marketing research and insights. The systems, methods and technology used in research and insights are state-of-the-art, constantly evolving and improving. The most important reason is the people we get to work with – people who are extremely bright, innately curious, driven to excel, and passionate about research.
Over the years, we have been fortunate to develop lasting relationships with researchers at various stages of their careers. Although each is unique and hails from every imaginable background, education, demographic, and culture, we have found several prevailing traits in researchers. Researchers are intelligent, educated and committed to their profession. They are modest, hard-working, honest and considerate. Who wouldn’t want to work with them?
Since we began in 1979, J. Carson & Associates has been exclusively focused in the Research and Insights field. Over the years we have grown and matured as an organization. The challenges of recruiting great research talent will always evolve and change. One thing that will always remain consistent for us is the enjoyment of our work. We simply love what we do!